We are a dynamic and fast-growing brand seeking a creative and driven Content Creator to join our team. This role requires a highly skilled individual with a passion for video content creation, social media strategy, and performance-driven marketing. You’ll be responsible for creating engaging reels and videos, designing stunning visuals in Canva, scheduling content, and managing sponsored ad campaigns to drive results.

• Content Creation & Production:
  • Develop, film, and edit short-form video content (Reels, TikToks, and YouTube Shorts) that aligns with brand messaging and engages our audience.
  • Create compelling and eye-catching graphics, posts, and promotional content using Canva.  
  • Maintain brand consistency in all content produced.
• Social Media & Content Scheduling:
  • Schedule and post content on various social media platforms (Instagram, Facebook, TikTok, etc.)
  • Monitor engagement and performance metrics of posts to ensure optimal reach and interaction.  
• Paid Media & Sponsored Ads: 
  • Manage, create, and optimize sponsored ad campaigns on Facebook, Instagram, and other platforms to drive traffic, conversions, and brand awareness.  
  • Track ad performance and provide actionable insights to improve results.  
• Analytics & Reporting: 
  • Analyze content performance and provide regular reports on engagement, reach, and ROI.  
  •  Continuously optimize content strategies based on data-driven insights.  
• Collaboration: 
  • Work closely with the marketing and design teams to brainstorm and execute new content ideas.  
  • Collaborate with influencers and partners for sponsored content and promotions.  

- Experience:

•  Proven experience in video production (Reels, TikToks, YouTube Shorts) and graphic design (Canva, Adobe Suite is a plus).  
• Hands-on experience with social media platforms (Instagram, TikTok, Facebook, YouTube, etc.).  
• Experience managing paid ads on social media platforms, especially Facebook & Instagram Ads Manager.  

- Skills:  

•  Strong video editing skills with an eye for creativity and detail.  
•  Proficient in Canva or similar design tools.  
•  Familiarity with social media analytics tools (Instagram Insights, Facebook Analytics, Google Analytics).  
•  Knowledge of how to optimize content for different platforms and audiences.  
•  Ability to work under tight deadlines and handle multiple projects.  
•  Excellent communication skills, both written and verbal.