Senior Marketing Officer
3544 views | Apply Before: 2025-02-28
Job Summary
No. of Vacancy
1
Job Type
Full Time
Offered Salary
Negotiable
Gender
Any
Career Level
Senior Level
Category
N/A
Experience
Minimum of 2 years of experience in marketing
Preferred Education
Bachelor's degree in Marketing, Business Administration, Hospitality
Location
Kalimati, Kathmandu
Apply Before
2025-02-28
Job Description

Key Responsibilities:

  1. Marketing Strategy & Execution:
  • Develop and implement comprehensive marketing plans to promote the property and associated services.
  • Collaborate with management to create seasonal campaigns, promotions, and offers to maximize occupancy and revenue.
  1. Brand Management:
  • Ensure the consistent representation of the brand across all marketing channels.
  • Maintain strong relationships with online travel agents (OTAs), travel agencies, and other business partners.
  1. Digital Marketing:
  • Analyze digital performance metrics and optimize strategies for better reach and engagement.
  1. Public Relations & Networking:
  • Build and maintain relationships with media outlets, influencers, and key stakeholders in the hospitality and tourism sector.
  • Organize and oversee events, press trips, and site visits to promote the property.
  1. Market Research:
  • Conduct market analysis to identify trends, customer preferences, and competitor strategies.
  • Use insights to recommend adjustments to pricing, packages, and marketing strategies.
  1. Team Collaboration:
  • Coordinate with the corporate office in Kathmandu for approvals and updates on marketing strategies.
  • Work closely with the property management team in Bandipur to align marketing efforts with operational goals.
  1. Budget Management
Job Specification

Qualifications and Experience:

  • Bachelor's degree in Marketing, Business Administration, Hospitality, or a related field. A Master's degree is preferred.
  • Minimum of 2 years of experience in marketing, preferably in the hospitality or tourism sector.
  • Proven expertise in digital marketing, branding, and content creation.
  • Strong knowledge of the hospitality industry and market trends in Nepal.
  • Proficiency in tools like Google Analytics, SEO/SEM, and social media management platforms.
  • Excellent communication and interpersonal skills.
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